Reviews
Nonprofit content examples other organizations have used well
Six nonprofit content examples that worked, from charity: water to charity navigator, with what each did and how to test the same move on your list.
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Reviews
Reviews
Reading nonprofit social media benchmarks without fooling yourself
Nonprofit social media benchmarks only help when the population, period and measure match your program, and the comparison stays separate from your own results.
Reviews
Which nonprofit email marketing agencies are worth comparing: the useful version
A named comparison of nonprofit email marketing agencies, what each does well, and how to check their client results and pricing before you sign.
Reviews
Nonprofit email marketing decisions for business teams: consent, deliverability and evaluation
A guide for business teams on nonprofit email marketing decisions: consent records, deliverability warm up, evaluation design, review checks and logging.
Reviews
A review checklist for teams serious about donor retention
A donor retention checklist that tracks cohort renewal, coded attrition reasons, and review integrity before you name or compare any provider.
Reviews
Operating practices: what separates strong donor acquisition from average
Donor acquisition best practices for 2027 explains practical decisions, evidence, measurement, risks, source limits, and review steps for business teams and editors.
Reviews
Setting a donor acquisition threshold: five steps and an example
Set a donor acquisition threshold your board can check: count net donors, compare retention like with like, and write the stop rule before the campaign.
Reviews
How to think about donor acquisition questions, updated for 2027
Donor acquisition questions for 2027 cover consent, donor fit, true cost per retained donor, and the stewardship that keeps a first gift from being the last.
Reviews
How to vet nonprofit fundraising campaign agencies: what to ask and check
A practical guide to vetting nonprofit fundraising campaign agencies: named firms, what to ask, fee models, donor file ownership and pitch red flags.
Reviews
Spotting nonprofit fundraising campaigns mistakes before they cost money for 2027
Nine fundraising campaign mistakes that quietly drain nonprofit revenue, with the audit check that catches each one before it reaches donors in 2027.
Reviews
Nonprofit marketing strategy tools, reviewed without the sales pitch
A review of nonprofit marketing strategy tools, covering what each does, who it suits, its pricing model, and the limits a team should test.
Reviews
Making sense of nonprofit email marketing (2027 update)
Nonprofit email marketing in 2027 comes down to consent, deliverability and net revenue per donor, not open rates, click rates or send volume.